Your website is more than a letter of introduction. It is your main digital asset and the core of your online strategy. But is it worth hiring a marketing agency to create it?
In this article we explain how the process of creating a website with an agency works, what benefits it has and what you should demand so that your investment really works.
Why create your website with a marketing agency?
A marketing agency doesn't just give you a functional website. It gives you a tool designed to convert.
Unlike a freelance developer, an agency like Frenzy delivers strategy, branding, user experience, SEO and performance from day one.
Key benefits:
- Website aligned to your brand identity.
- SEO optimization from the start.
- Integration with CRM, networks, chatbots and analytics.
- Support in content and subsequent campaigns.
What are the steps to create a website with an agency?
At Frenzy, this is the process we follow to develop customized websites:
- Strategic brief: We define the purpose of the site, target audience, functionalities and benchmarks.
- Content architecture (Sitemap): We design the navigation structure oriented to user experience and positioning.
- UI/UX design: Visual mockups based on brand and business objectives.
- Web development: Responsive programming, optimized for speed and technical SEO.
- Integrations: CRM, forms, analytics, WhatsApp, etc.
- Testing and review: Multi-device validation.
- Launching and monitoring: Publication, connection with Google and performance tracking.
✅ Every site we create is “build to suit”: it adapts to what your business needs, no generic templates.
What should your ideal website include in 2025?
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Responsive and fast design.
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On-page SEO optimization (Rank Math + structure).
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Forms connected to CRM.
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Content with search intent (to appear in Google).
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Blog or resources to position authority.
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Security (SSL, firewall, backups).
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Conversion pixels for campaigns.
Conclusion
Your website can't just be “pretty”. It must be functional, fast, strategic and focused on results. Creating your site with a marketing agency like Frenzy guarantees you a comprehensive solution, aligned to your business goals and ready to grow with you.